Rowayton Associates Limited
International Business Development consulting
Business development / pre sales
Prior to any business deciding to establish a new facility overseas, it is vital that there is a comprehensive understanding of the local market, that the product or service is proved to be viable, and that the pricing structure is correct. It may be that the most appropriate route to market initially is to work with a third-party distributor. In reality however, many companies will set up a sales office initially, and employ a local management team to build business. This approach can be fraught with difficulties, and will involve the company in significant expense and cashflow issues - it may be many months before any revenues are delivered. If business grows rapidly, there may be an issue with the premises location and size. In the event of an operation not working satisfactorily, it may also be very costly (and time-consuming)to withdraw.
Rowayton Associates offers clients a business development / pre-sales facility in the UK, allowing a company to establish the true situation with regard to its product prior to establishing an office. We can locate and assess potential distributors, and deliver a qualified short-list to the client, allowing a final decision to be reached quickly and therefore reduce time to market. We believe that this approach can offer a significant benefit to a company, who may be able to penetrate and run an overseas market initially without the requirement of any physical presence. Initial timescales can be greatly reduced, as resources can be applied to the sales process as opposed to the issues concerned with establishing a facility. Costs will be significantly reduced, with no capital expenditure involved, no HR or payroll costs etc. We will work flexibly on a project for an agreed duration - short or medium term, at an agreed rate, allowing the client to easily manage their costs, without long-term commitment either in terms of employees, real-estate or infrastructure.
